Adam Scherr, better known as Braun Strowman, has opened up about his plans after departing <a href="https://cynicaltimes.org/category/wrestling-news/wwe/”>WWE earlier this year. After being released by WWE in May 2024, marking his second exit since initially leaving in 2021 and returning in 2022, Scherr is exploring new opportunities beyond professional wrestling. His recent announcement focuses on his enthusiasm for new projects and personal passions.
Transitioning from Wrestling to New Ventures
Scherr addressed his fans in a social media video, candidly discussing his decade-plus career in wrestling, filled with intense physical matches and worldwide travel. He emphasized both the excitement of the past and his openness to future wrestling opportunities. However, he also expressed a desire to reconnect with family and friends, experiences limited by his demanding schedule on the road.
He stated that this phase offers him a chance to pursue authentic passions and everyday experiences that he missed during his wrestling career. This includes his love for automobiles and, notably, food, which will be central to his upcoming television project.
New Television Show Focused on Food and Travel
Scherr revealed plans for a television series titled Everything On The Menu With Braun Strowman, set to premiere in the fall of 2025 on USA Network. The show will follow him as he tours with WWE, sampling every item on various restaurant menus, indicating his intent to combine travel, food culture, and his wrestling background into an engaging format for viewers.
Discovering a Passion for Quality Tequila
Beyond television, Scherr shared his growing interest in spirits, particularly tequila. He described his preference for organic, additive-free tequila that provides a rich, authentic taste experience. After receiving numerous recommendations, he identified a tequila brand that resonates with his values—hard work, integrity, and authenticity—qualities he finds increasingly important at this stage of his life.
Rejecting superficial celebrity endorsements, Scherr views himself as an ordinary person with refined tastes, highlighting his fresh approach to tequila branding. He playfully referred to himself as “your tequila Papi,” embracing a genuine connection to the product and its community.
“So that being said, I’m making a journey into a space that I’ve never been before. I can’t wait to share it with you in the tequila that I’ve grown to love, that I believe in, and that I wanna support along their jouney and bring it to every one of y’all. I cannot wait to announce this. Stay tuned.” —Adam Scherr, Former WWE Wrestler
Looking Ahead: What This Means for Braun Strowman’s Career
Adam Scherr’s WWE future plans showcase a transition from his role as Braun Strowman to a multi-faceted entertainer and brand ambassador. His dedication to authenticity coupled with his passion for food and spirits positions him well for broader opportunities outside wrestling. The upcoming TV show on USA Network will expand his presence in mainstream media, attracting fans interested in food and travel alongside wrestling.
Scherr’s foray into tequila also signals the start of a new personal and professional chapter, likely appealing to audiences seeking sincerity in celebrity partnerships. His intent to maintain ties to wrestling, while prioritizing other interests and relationships, reflects a mature approach to life after WWE. Fans can expect further updates as he unveils more about his new ventures.
