Goldberg will not leave Saturday Night’s Main Event (SNME) still holding the World Heavyweight Championship, and either Seth Rollins or Gunther is expected to ensure that outcome. The WWE Hall of Famer wants his retirement bout to be meaningful and avoid ending on a disappointing note. His last match, against Roman Reigns at Elimination Chamber 2022, did not feel significant enough for his farewell.
Returning to WWE RAW ahead of Night of Champions, Goldberg issued a challenge to The Ring General for their match scheduled at SNME on July 12, 2025.
Why Seth Rollins Cashing-In on Goldberg Is Highly Unlikely
It has been reported that Goldberg is difficult to collaborate with during match planning, especially when losing is involved. His ego frequently disrupts the creative process if he faces defeat. On the REBOOKED Wrestling podcast, Matthew Rehwoldt detailed why a successful Seth Rollins cash-in on Goldberg seems nearly impossible.
“I think the cash-in is almost an impossibility. I think it’s a near-zero chance. If it’s Goldberg’s last, there’s no way Bill Goldberg is agreeing to go out on it. Cash-in, Stomp, get beat up, and then stand up and go, ‘thanks, everybody’. Like, no. It’s either going to be a clean loss and a take a bow and leave. It’s not going to be question mark, chaos.”
— Matthew Rehwoldt, Wrestling Analyst
Both Matthew Rehwoldt and Alex Mendez agree that while a Seth Rollins cash-in on Goldberg is not feasible, if Gunther defeats Goldberg, WWE could book Seth Rollins to cash-in against Gunther, The Ring General.
The Complexities Behind Goldberg’s Retirement Match Plans
Goldberg’s desire to have a respectful and clean finish to his final match explains the resistance to chaotic outcomes such as a cash-in cash-in surprise. As a WWE Hall of Famer, Goldberg aims to leave a strong legacy and avoid an ending that feels rushed or unfair. This attitude not only influences his refusal to lose via a cash-in but highlights how personal egos can impact WWE’s booking decisions.

Other WWE Storylines Stirring Tension and Change
Around this time, Natalya has urged for more open conversations about mental health after recent WWE stars have spoken out, emphasizing the importance of awareness in the wrestling community. Meanwhile, WWE faced criticism over allegedly risking injury to a major star due to a last-minute decision, highlighting ongoing frustrations within the promotion.
Jon Moxley has openly expressed “zero sympathy” towards a conflicted AEW star, reflecting increasing tensions between rival factions. The AEW All In event continues to develop, with additional participants added to the men’s Casino Gauntlet match, shaping an intense card for wrestling fans.
In other backstage news, WWE has officially changed R-Truth’s ring name, and an AEW star recently gave a surprising “A” grade to his title reign, adding more layers to current wrestling narratives.
Goldberg’s Criticism of Vince McMahon Before His Final Match
Before his last WWE appearance, Bill Goldberg publicly criticized Vince McMahon, signaling unresolved issues with the WWE leadership. This dispute adds another dimension to the drama surrounding Goldberg’s retirement and the hurdles in arranging his final match on satisfactory terms.
Controversies Surrounding Other Wrestling Personalities and Promotions
TNA president Carlos Silva defended the controversial firing of Hall of Famer Gail Kim, explaining his reasons for the decision. These behind-the-scenes dramas in different promotions show the intense scrutiny and challenges wrestling organizations face with their talent management.
Looking Ahead: What Goldberg’s Retirement Means for WWE’s Future
Goldberg’s firm stance on his retirement conditions highlights the difficulty WWE faces in balancing star egos with creative storytelling, especially when high-profile matches involve championships. While Seth Rollins’ cash-in on Goldberg seems nearly impossible, the possibility remains open if Gunther emerges victorious.
This situation underscores WWE’s ongoing challenge to deliver compelling stories without compromising on the legacy or dignity of established superstars. As SNME approaches, fans await how this clash of interests will unfold and impact WWE’s championship landscape.
