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WWE NXT Ratings Dip Despite Star-Studded Main Event

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The latest WWE NXT Ratings Report reveals that the September 23 episode on The CW attracted an average of 707,000 viewers, marking a slight decrease from the previous week’s 737,000. Despite featuring high-profile matches, including a Title vs. Title winner-takes-all bout, the show experienced a modest decline in audience numbers.

Viewership Trends Over Recent Weeks and Years

Last night’s episode followed a viewing pattern consistent with recent weeks, maintaining a rolling ten-week average of 693,000 viewers. This figure remains notably higher than the same period a year ago, when the average was 606,000, although it has not reached the ten-week average of 719,000 from two years prior. The gradual fluctuations in viewership illustrate WWE NXT’s fluctuating but generally stable audience base.

Demographic Ratings and Their Context

In the crucial 18-49 demographic, the program maintained a rating of 0.17, consistent with the previous week and an improvement over the 0.14 rating two weeks earlier. Yet, this rating falls short of the 0.19 rating recorded a year ago, which had a ten-week average of 0.18, and is below the 0.18 rating from two years ago with a rolling average of 0.21. These numbers reflect ongoing challenges in capturing younger viewers despite compelling matches.

Highlighted Matches from the Episode

The lineup included several key contests: Oba Femi faced Trick Williams in a Title vs. Title winner-takes-all match, which was a centerpiece of the evening. In addition, Candice LeRae competed against Lainey Reid for the WWE Speed Women’s Championship #1 Contender spot. A Lights Out match featuring Lexis King versus Myles Borne also featured prominently, adding a high-intensity element to the show.

Implications for WWE NXT’s Future Broadcasts

While last night’s episode contained star-driven matchups intended to boost interest, the slight dip in viewership signals challenges in maintaining consistent growth. The steady, yet slightly declining numbers suggest WWE NXT will need to balance marquee events with audience engagement strategies. Monitoring future ratings will be essential to understand how these programs perform and evolve on The CW platform.

“One year ago this week, NXT drew 620,000 viewers. The ten-week rolling average a year ago was 606,000.” ?PWTorch
“Two years ago this week, NXT drew 636,000. Then ten-week rolling average was 719,000.” ?PWTorch
“In the key 18-49 demo, it drew 0.17 rating, compared to 0.17 and 0.14 the prior two weeks. The ten-week rolling average is 0.15.” ?PWTorch
“One year ago, it drew a 0.19 rating with a ten-week rolling average of 0.18.” ?PWTorch
“Two years ago, it drew a 0.18 rating with a ten-week rolling average of 0.21.” ?PWTorch

Khalid Haikal
Khalid Haikal
Khalid Haikal is a journalist at CynicalTimes.org, specializing in coverage of the WWE NXT Men’s Division. With six years of experience in professional wrestling journalism, he delivers expert analysis, detailed match reports, and behind-the-scenes insights from WWE’s developmental brand. Khalid’s work spotlights the breakout stars, evolving storylines, and championship pursuits shaping the future of WWE. Known for his accuracy and depth, he connects fans with the rising talent and high-impact moments that define NXT. Whether it's a debut, a rivalry, or a title change, Khalid captures every key moment with clarity and authority.
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