The WWE NXT ratings for December 23 revealed a small drop but maintained solid numbers during Christmas week, as the program drew 602,000 viewers on The CW. Despite dipping by just 0.8 percent compared to the previous week, NXT continued to perform strongly, holding the fourth highest audience figure since October 14.
Viewership Trends and Key Demographics
In its core target audience, the 18 to 49 demographic, WWE NXT maintained a 0.08 rating, identical to the previous week’s episode on December 16. This stable figure also marked the show’s third highest rating in this demographic since mid-October. Though NXT was tied with a repeat of “Doc” for the lowest rated program in its primetime block, its consistency in the key demo reflects dedicated viewer engagement.
Year-Over-Year Performance Against Nielsen Benchmarks
Comparing year-over-year data, WWE NXT’s total audience fell by 16.7 percent for the same week, based on Nielsen’s previous panel-only measurement system. The decline was more pronounced among viewers aged 18 to 49, where the show’s share dropped by 42.9 percent compared to last December’s numbers. These figures highlight challenges facing the program as broader audience trends shift.
Context for the Show’s Future
WWE NXT’s performance on The CW during the holiday week demonstrates that, while there has been a modest decrease in total viewers and a noticeable drop in the 18 to 49 age group versus last year, the show remains a significant presence for both its dedicated fans and network. Ratings trends provide insight into evolving audience habits, setting the stage for upcoming episodes and possible programming adjustments as WWE NXT seeks to maintain and grow its viewer base.
