Topps Slam app users are experiencing fatigue due to the surge of new releases launched this July. The continuous flow of packs and insert sets, including major pay-per-view collections like SummerSlam and Parchment, has flooded the market, making it difficult for players to stay engaged. While daily drops keep the community busy, many sets feature long odds, particularly in higher tiers, complicating collection efforts.
The app has implemented a release schedule quietly over recent months, with a typical week featuring new insert sets on Mondays and a large box set on Fridays. This month saw the simultaneous release of SummerSlam and Parchment on a Friday, coinciding with a season transition from Global Performers to Renowned Rookies. The SummerSlam event itself is a 21-day chase, including a base set of 50 cards spread across three challenging tiers, with the top two tiers notably scarce in pulls. Already, some players have restarted the event dozens of times without pulling the highest rarity cards.
Analyzing the SummerSlam Set and Its Impact on Collectors
SummerSlam remains one of the more significant pay-per-view sets in Topps Slam history, originally debuting in 2016 and setting a precedent for major releases. Despite its stature, not all collectors are enthusiastic about SummerSlam. The set offers an extensive base collection and a wide range of tiers, accompanied by an overwhelming number of unique 1/1 cards and limited editions. While the card designs may seem uninspired initially, some matches featured during the event could highlight the skill of various opponents and potentially enrich the collectible appeal.
The event‘s two nights showcase different lineups, including popular names such as Jade Cargill, Alexa Bliss, CM Punk, Naomi, and Cody Rhodes, alongside other talents. The outcomes of these matches are not expected to drastically influence app demand or card value, as some wrestlers already hold strong positions regardless of wins or losses. For example, Tiffany Stratton remains a highly sought-after figure even if she loses a match, while Jade Cargill’s status may be short-lived despite a win.
Upcoming July 2025 Release Schedule: A Breakdown of New Cards and Sets
The July lineup introduces several base and event sets, expanding collections available within the app. Two large base series, Fourth of July and Red Lightning, each contain 150 cards split into two separate series. The SummerSlam event base includes 50 cards with three rarity versions, ranging from Rare up to Iconic, as well as a special award card.
Season rewards continue with the Renowned Rookies set, featuring 20 cards across four rarity levels, plus one award card. Prize Wheel Series 2 brings multiple card types, including base cards, diamond signature exclusives, and idol cards tied to hoard challenges and rewards. These prize wheel additions provide another layer for collectors to pursue, with card variants to appeal to various players.
Topps Now and Boxed Insert Sets Arrive Alongside Event Cards
Topps Now continues to deliver timely content with cards from the Night of Champions and Evolution weekends. These include base cards, posters, and main event representations with versions stretching up to Legendary status. Meanwhile, the boxed insert sets feature Parchment and Merlin expansions, both presenting multiple tiers including relics, signatures, and limited edition signature motion cards. These sealed insert sets add depth and prestige to the collection, each set concluding with awards to encourage completion.
Normal Insert and PLE-Based Collections Expand to Enhance Variety
Traditional insert sets receive notable additions, such as Old School relics and signatures, Dash bases and signatures, High Caliber bases, and WCW’s “Where the Big Boys Play” Series 2. Other popular inserts include Enforcers and Fourth of July bases and motion cards, all coming with awards to reward collectors. The PLE-based releases focus heavily on SummerSlam throwbacks and new SummerSlam collections, which feature extensive card counts spread over many versions including signature, motion booklet, and signature mat relic cards. These sets also feature a remarkable number of 1/1 cards, providing unique chasing opportunities for players.
Monthly and Daily Set Updates Maintain Engagement Throughout the Month
Monthly VIP cards for July introduce notable talents including Roxanne Perez, Rare-Naomi, and SR-Liv Morgan, with August VIP cards already previewed. The Ascendency monthly set, active since February, continues releasing multi-rarity cards with exclusive colorways, showcasing iconic performers each month from Cody Rhodes to Alexa Bliss. Daily main event sets present new cards across various themes such as Fourth of July, 2010’s WWE Champions, and SummerSlam Rewind, encouraging routine participation.
Special midweek content includes Thursday Legends focusing on Demolition, and a Technicians set featuring Iyo Sky, Natalya, Eddie Guerrero, and Finn Balor (whose set recently ended). Fridays highlight Free Pack Friday selections, rotating through series such as Bret The Hitman Hart, Chris Sabin, Kelly Kelly, and upcoming names like Tatum Paxley and Zaria. On Sundays, Hidden Treasures and Icons of Attitude sets spotlight rare to iconic cards, with characters like Michin, Randy Orton, Charlotte Flair, and Chyna represented among the variants.
Secondary Market Activity Reveals High Demand for Female 1/1 Cards
The market for 1/1 cards remains vibrant, with significant sales activity tracked through early 2025. The top sellers by volume include Charlotte Flair and Hulk Hogan, although Tiffany Stratton dominates in value, placing three cards in the top 10 that all exceeded $400 each. For collectors holding 1/1 cards, especially of female performers, the suggested minimum sale price hovers around $100 due to persistent demand.
The passing of Hulk Hogan notably affected secondary market prices, with about 30 out of 50 Hogan cards sold on eBay in the three-month span occurring on the day of his death. This influx triggered inflated prices, a typical market reaction following the loss of a prominent figure. Despite this, non-elite cards maintain consistent interest, with over 11,000 Slam cards actively listed, illustrating a healthy trading environment for a variety of rarities and sets.
What to Expect Next from Topps Slam and the Collectible Community
Collectors and players can anticipate ongoing challenges with the sheer volume of releases and chase odds, making strategic selection critical for maintaining engagement without burnout. The expansive SummerSlam July sets highlight Topps’ strategy to deliver extensive content across multiple formats and rarity levels, creating opportunities but also testing collectors’ stamina.
Future columns will continue tracking secondary market trends and app developments, helping fans navigate the evolving landscape. Input from the community remains welcome to refine coverage and address emergent topics within this dynamic collectible environment.
