Ethan Page has established himself as the longest reigning WWE champion currently active across all major brands, including RAW, SmackDown, and NXT. Since capturing the WWE North American Championship on the May 27, 2025, episode of NXT by defeating Ricky Saints, Page has held the title for 260 days, marking a significant milestone in his wrestling career.
Despite a recent setback when Page lost the AAA Mixed Tag Team titles after La Hiedra substituted for an injured Chelsea Green at an AAA event, he continues to maintain his status as the North American Champion, keeping his dominant position within WWE’s ranks.
Career Context and Recent Developments in WWE
Joining WWE’s NXT roster in May 2024, Ethan Page quickly became a standout figure known for his compelling persona that many fans love to despise. Prior to WWE, Page competed in AEW from 2021 to 2024 but did not capture any championships there, making his current success in WWE even more noteworthy.
Among current WWE champions, Page’s 260-day title reign surpasses several main roster champions such as Drew McIntyre, CM Punk, Jade Cargill, and Dominik Mysterio. In addition, NXT talents like Joe Hendry, Jacy Jayne, and others remain behind Page in terms of active championship longevity.
Perception and Future Prospects Within WWE
Backstage reports suggest that Ethan Page has garnered significant positive attention from WWE officials. According to Fightful’s Sean Ross Sapp, many within the company advocate for Page’s transition from NXT to the main roster. His tag team partner Chelsea Green is also reportedly supportive of this progression. These developments indicate confidence in Page’s abilities and potential for further career advancement within WWE.
“Ethan Page has hit 260-days as NXT North American Champion.The longest reigning champion across RAW, SmackDown & NXT. pic.twitter.com/w9A0j46voD” – Wrestle Features
Implications of Ethan Page’s Record-Holding Reign
Page’s continued prominence as the longest reigning champion highlights WWE’s trust in his character and in-ring capabilities. Maintaining this momentum may lead to greater opportunities on the main roster, where broader exposure could elevate his status further. Fans and officials alike will be watching closely to see if Page’s record-setting NXT reign paves the way for new championship pursuits on WWE’s larger platforms.
Ethan Page has hit 260-days as NXT North American Champion.
The longest reigning champion across RAW, SmackDown & NXT. pic.twitter.com/w9A0j46voD
— Wrestle Features (@WrestleFeatures) February 11, 2026
